Jour371 Gender and Media

Analysis of media portrayals of women and men and how they shape gender stereotypes and sex role expectations in American society. Special attention to historical and contemporary contributions of women media professionals. Students will apply critical thinking, research and writing skills to deconstruct media messages, analyze media policies and practices, and develop strategies that empower gender equality in society.

Journalism Majors: Elective
Non-majors: Upper-division GE Comparative Cultural Studies
Information Competency | Writing Intensive

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Learning Objectives

Overall Learning Goal:  Students will develop media literacy skills and strategies to deconstruct media messages and analyze the role and responsibility of mass media in cultivating gender expectations, reinforcing sex role stereotypes, and perpetuating attitudes about women and men in American society.

• Gain perspective about the historical and contemporary contributions of women to the field of journalism and mass communication.
• Identify gender stereotyping, digital manipulation, and nonsexist media portrayals and analyze the impact of media storytelling on the status of men and women of different race, ethnicity, social class, and sexuality (LGBTQ).
• Apply media research and theories to analyze gender issues in news, TV shows, movies, advertising, video games, music, websites, social media, and emerging digital media.
• Cultivate a greater sensitivity to gendered spoken and written language and visual representations and examine personal experience, social relationships, beliefs, and assumptions about gender influenced by media technology.
• Demonstrate media literacy skills to access, analyze, evaluate, create, and reflect on media content and strategies to empower gender equality in a participatory digital global society.

Student Learning Outcomes (click here)